SYDNEY, 21st
August, 2013 - Polyphony Digital Inc., creator of PlayStation®’s
best-selling Gran Turismo® franchise, has announced a unique partnership
with a number of leading automotive manufacturers, design houses and other
leading global brands. Design teams from Alfa Romeo, Alpine, Aston Martin,
Audi, BMW, Bertone, GM Design, Honda, Infiniti, Italdesign Giugiaro, JORDAN
Brand, Mercedes-Benz, Nike, Nissan, Peugeot, SRT(Chrysler), Volkswagen and
Zagato will create concept models giving a unique insight into the future of
the automotive sector. Their designs will then be recreated as working cars for
the new Gran Turismo®6 game due for release on 6th December,
2013. The initiative celebrates 15 years of the 70-million-selling franchise
and is known as ‘Vision Gran Turismo’.
Vision Gran Turismo will include cars such as the BMW Vision Gran
Turismo, an exclusive virtual concept derived from the BMW M genes.
Volkswagen gave free rein to their designers to explore the future of the
iconic Golf GTI with the Golf GTI Vision Gran Turismo. The Alfa Romeo
6C Biposto Vision Gran Turismo, created by the team responsible for the
Alfa Romeo 4C, will celebrate an iconic model from the 1930’s. A bold glimpse
into the future, the Mercedes-Benz AMG Vision Gran Turismo unites
sensual purity with classic Mercedes-Benz design elements. Nike makes an
intriguing foray into automotive design, following the company’s collaboration
with Polyphony Digital Inc. on the design of the revolutionary concept vehicle,
Nike ONE for Gran Turismo 4.
The cars will be released by
Polyphony Digital from 2013 to 2014 as gifted downloadable content (DLC) to
owners of Gran Turismo 6 through online update. Vision Gran Turismo has
been developed as a ‘thank you’ to the franchise’s loyal fan base for its
successful 15-year history.
“This is a very exciting
project,” explained legendary Gran Turismo creator and President of
Polyphony Digital Inc. Kazunori Yamauchi. “Ever since we released the first Gran
Turismo game 15 years ago, GT has resonated with the automotive world and
we have enjoyed many different and fascinating collaborations. But Vision
Gran Turismo is probably our most ambitious to date. It promises to provide
a window into the future of automotive design that we can bring to life in Gran
Turismo 6. We are extremely grateful to all of our design partners in this
project for their amazing birthday present to Gran Turismo to celebrate the
franchise’s 15 year anniversary, and are so excited to share this gift with our
fans. Working closely with the leading lights of automotive design, as well as
some design teams from outside of the industry, has been a rare privilege and
we look forward to sharing their creations with fans of Gran Turismo from
this year through to 2014”
The team at Polyphony Digital
has a long history of innovative partnerships with manufacturers that
underlines the breadth and depth of ‘the real driving simulator’. Fascinating
co-operations to date have included the Red Bull X2010 ultimate race car,
GTbyCitroën concept, an innovative new GPS and data app developed for the
Toyota GT86, and partnerships with Nissan that include Polyphony designing a
display for the real Nissan GT-R and the highly-successful GT Academy
virtual-to-reality racing driver development competition.
Gran Turismo 6 will be released on 6th December, 2013. Available now
to pre-order, fans of the franchise can choose from either the GT6 Anniversary
Edition (RRP AUD$114.95) or the Standard Edition (RRP AUD$99.95) and will
receive a number of additional cars when the game is released.
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